M2M FEATURE

January 16, 2013

M2M Catalyst Program to Help M2M Businesses, Mobile Operators Access Services, Best Practices


In the past, machine-to-machine (M2M) communications technology was the exclusive domain of large organizations due to the high demand from dedicated data networks. Cellular technology, however, has made wireless M2M technology available to manufacturers worldwide.

To let partner operators rapidly establish and capitalize on news services that can be offered for connected devices, Jasper Wireless has announced the launch of the M2M Catalyst program.

In order to become an important revenue stream for operators, M2M is dependent on the speed and agility with which such M2M solutions can be launched across an ever-expanding array of vertical markets. With M2M Catalyst, mobile operators will now be able to accelerate their service offerings into existing and emerging connected devices sectors with the needed speed to make it profitable.

This comprehensive program offers three essential components to train, launch assistance for and access a solution ecosystem – Launch, Build and Expand.

The Launch component contains a comprehensive set of tools for servicing M2M customers through sales enablement training, organizational best practices and consulting, sales and marketing templates and overall project management.

The Build component allows quick engagement with prospective customers through account setup on the Control Center, the popular M2M enterprise platform. The Control Center provides visibility into prospective customer activities which accelerate the customer acquisition process.

The Expand component grants access to the growing ecosystem of diverse vertical solution providers. Partner operators can access their numerous services that rely on M2M connectivity and which integrate with the Control Center.

These add-ons leverage proven best practices and reduce the time-to-market, as well as optimize the effectiveness of industry-verticals.

The M2M Catalyst program not only delivers the tools and support for establishing an M2M business; it also allows mobile operators to tap into the best practices that give them a competitive edge in accelerating their own time-to-market.

This is essential in order to launch, monetize and manage innovative services that foster new emerging vertical market opportunities.




Edited by Braden Becker


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